Marketing doesn't work without selling. It is right there in the definition.

In contrast the definition of selling is:

The exchange of money for a product or service.

Translation - sales is HOW your business makes money.

What is Authentic Selling®?

“I am part of the first round of students for good reason. Kendrick's sales methodology changed my approach to selling and changed my business.

Lisa Porter   - Class of 2013

The Authentic Selling® University Curriculum - to turn your marketing into real customers.

The Authentic Selling® University Study Hall - where you become part of something bigger than yourself, the #ASUCrew.

Well maybe not actual cheating...but inside Authentic Selling® University I’m sharing all my work for you to take and tweak and immediately apply to your business.

From day 1...

Without watching 1 class...

you can start closing more sales with the Authentic Selling® Library and Take-n-Tweaks

The Authentic Selling® Library Take-n-Tweaks are the ONLY thing many businesses use to convert their marketing efforts into real buyers.

If you want to raise your prices:

“What I've been telling people is that the investment in ASU is worth it just to get the Library”

“There are so many templates on almost anything you'll come up against.”

“It finally got me from a blank page where I was trying to write copy to a complete website and sales funnel”

“The Authentic Selling® University Library is a game-changer. No more overthinking a response and staring at a blank email unsure of what to say. I know how to respond and it’s SO much better than what I would spend hours coming up with on my own.”

Sales Pages

Follow-ups

Sales Emails

Media Pitches

Social Media

Sales Pages

Sales Emails

Social Media

  Do your sales emails get opened?

  Does your sales page create buyers?

Put on your favorite PJs, get comfy and watch class 6.

Your written communication will do the job it’s intended to do. You will stand out among the crowd.

  Do you fumble and worry about being pushy on sales calls?

  Have you been avoiding going live because you don’t know to ask for the business without feeling gross?

Grab a glass of wine and watch class 4, your sales calls will not only convert but they will FEEL authentic.

  Are you drowning in the sea of sameness on social media?

  Have you even tried that point and dance thing on IG (no shame, I did it too)

Snuggle up with your favorite blanket and finally understand how to sell on social media without the ick AND without losing the feeling of being unique.

GO OBAMA

on your customers and hear yes more.

JACKSON 5

your way to get support as you learn.

MY CHEMICAL ROMANCE

 business plan to getting your first paying clients

VANILLA ICE

your customers & show them you are the best solution.

SUPREMES

tool that protects you from ever feeling like a sales bully.

NKOTB

to create clarity in your offers.

Community and Support Done Right

Inside the Authentic Selling® Study Hall Facebook group you will find the most supportive, caring, and intelligent group of business owners, the ASUCrew, ready to support and celebrate your wins.

CLASS OF 2016

Clarissa Rodriguez

Maru  Iabichela

If people decide they’re going to stick around to learn more about you, they’ll usually click over to your About page. 

Once you’re finished with this class, you can hit “publish” with the confidence of knowing that you’re putting your best, most authentic self forward. 

Whenever you meet people and tell them about your site, you won’t need to throw in the qualifier, “Oh, my site is a mess now. I need to redo it.”

This class is a business-changer for most modern business owners. Once you complete, you’ll be able to craft a sales message with ease.

It doesn’t matter if you’re selling a product or service. The right message that pulls the right emotional levers can move people to take action. 

The power of a great sales page is that it works for you around the clock to bring in new sales and inquiries.

Most copywriting courses on the market can sell for anywhere from $500 to $1,000 alone. 

This makes admission to Authentic Selling® University well worth it.

You open your inbox, and right there is an inquiry from a potential client. They want to set up a time to talk!

So, you arrange a time and day. You’re excited! This is someone you really want to work with!

When the time draws nearer and nearer, you start playing the conversation in your head. “It’s going to be perfect,” you think to yourself.

Then the actual call rolls around. All of a sudden, your palms become sweaty and you freeze up. You barely make it past the awkward small talk without your voice trembling.

You get off the call, kicking yourself wondering why you just couldn’t hold it together.

If this situation sounds familiar, you’re going to love Class 4. 

Master sales conversations - You'll get an exact roadmap you can follow to sell with confidence over and over again.

Once you start having sales conversations, you’re going to hear a lot of objections from people…

Research shows that 50%–80% of sales are closed during the follow-up process. It can take anywhere from 5–7 efforts to get a “yes.”

However, a surprising number of people don’t do any at all. They think of following up as bothering or assume that just because someone said “no” the first time, it means “never.”

There is NOTHING on the market like what you get in this class. 

As a student, you get the complete Authentic Selling® follow-up system, including a take-n-tweak workbook which covers any situation you’ll encounter when running a business.

These are proven, tested templates you can modify for your unique situation so you won’t be stalled over a keyboard wondering what to say and worrying about hitting “send.”

For example, after you’ve had a consult call, you can just grab the “be my customer” follow-up email template and send that off.

You’re going to get provided for you follow-ups for refunds and upset customers, as well as how to handle questions from people who want to buy a course or work with you.

With these follow-up sequences at your disposal, you can build a sales process which makes you more money without having to hunt for new prospects.

In this class, I will show you a 5-step sales process that you can’t learn anywhere else in the world. I picked it up while I was a top salesperson in the Fortune 500 world.

It’s powerful and has helped many of my high-end clients double their launches.

You can apply this to social media, email, and any other content you produce. Before you know it, you’ll have a swarm of eager customers lining up at your doorstep.

Here’s how it works.

There are five distinct psychologies among your buyers and customers. You have to speak to each of them in a different way. However, when business owners produce content—whether it’s on social media or in emails—they default to writing in one form: Their own.

As a result, they miss out on selling to the four other personalities.

Inside Buyer Psychology you will learn conversion communication for all personality types.

I’m a straight shooter, so I’m going to shoot you straight. Prospecting is the MOST OVERLOOKED part of running a modern business.

If you’ve ever felt frustrated by...

These are all questions you’ll find answers for in Class 10. You’ll also learn how to devise strategies to get the most leverage from the platforms you’re on. 

Too many businesses get on social media because it’s what they’re “supposed to do,” But without a plan, they just end up spinning their wheels, hearing crickets, and feeling lost. 

If you’re going to spend your precious time social selling, you need to understand how to post in a Facebook Group and get 90 new leads from that post. (Yes, it’s possible. Our students have done it.)

As a graduate of ASU, you receive a plan which allows you to put this all together in your modern business. 

This will be your north star when times get tough. Yes, you will face challenges and struggles. Anytime you get off track, you can just go back to your business plan to get unstuck.

Before you know it, your business will be built upon an unshakeable foundation. You’ll be getting more opens, clicks, likes, shares, and sales. 

BUT what if you get stuck after Authentic Selling® University ends?

“That’s a skill that will forever stay with me.”

—Maru Iabichella, The Queen of Infinite Expansion

“I booked $52K in business in one week.” —Laura Husson    Class of 2014

“I’ve doubled my income in my first year since applying Kendrick’s lessons.” —Lais Scortegagna    Class of 2018

Please, do not let cost be the deciding factor in your decision today. It’s completely normal to be on the fence.

Many people were in your shoes, but they took the leap and made their vision of making a positive impact and making money a reality. They found a way to say yes to unleashing their potential and changed their lives.

Their stories are all over this page.

You have the option to choose other programs, but there is nothing like the Authentic Selling® Difference and the commitment to teaching you to create real results.